As I have grown more accustomed to Twitter I have created a way of managing what I am doing to maximise what I can get out of this short-messaging system and this blog post is intended to share that with you... and to throw in a few handy tips on best practice too!

Here at Chameleon we have been banging the drum for a while about augmented reality. Most recently, at a personal level, at an IWMW2009 barcamp held at the University of Essex.

Whilst augmented reality requires a sophisticated technological infrastructure to work, the 'additional' technology to make it work is itself relatively simple and the potential for new applications huge. What makes it possible is that the 'sophisticated technological infrastructure' not only exists but is both mainstream and taken for granted: mobile internet and telephony; GPS satellite and radio technology; portable camera and display devices - all rolled into one.

Now its good to see the technology featured in the latest Economist Technology Quarterly: http://www.economist.com/printedition/displaystory.cfm?story_id=14299602

No, the article has nothing to do with us!

However, hopefully the Economist article will bring augmented reality out of the future-tech wilderness to the attention of a wider, more business-minded and entrepreneurial mainstream audience.

...and they can come to us to have a go on our drum!